Will Fowler, a high school senior from Maynard, Massachusetts, is balancing multiple roles – as a student, golf team captain, locker room assistant, and now, a business entrepreneur. Along with his older brother, Ian, Will started Pure Golf Apparel, a golf clothing company that focuses on providing affordable, stylish, and comfortable polos. The brothers have put in the work to learn about every aspect of running a business, from designing to marketing, which has led to the successful launch of their brand.
The idea for Pure Golf Apparel was born when Will was tasked with creating a fake business idea for his intro to business class last September. Inspired by the need for fashionable yet affordable golf shirts, Will reached out to his brother, who immediately jumped on board. The siblings immersed themselves in the world of golf apparel, learning as much as they could about the industry. After brainstorming various names, they settled on ‘Pure Golf Apparel’ and officially launched the brand in June.
With the support of friends, family, and mentors, the Fowler brothers were able to bring their vision to life. They quickly gained attention on social media and even secured a sponsorship deal with Millis High School golf team. As the business grew, their household also underwent changes, with shelves stocked full of merchandise and shipping supplies. Despite the challenges, the brothers remain excited about the future of Pure Golf Apparel and are constantly working on new designs and partnerships.
Will’s dedication to both his business and his golf team is evident as he juggles between modeling for his apparel brand and competing in matches for Maynard High School. The support and encouragement from the local community have fueled their passion for the business, pushing them to aim high and continue expanding their brand. The brothers are grateful for the opportunity to create something meaningful with their family and are eager to see where their entrepreneurial journey takes them.
As they look towards the future, the Fowlers are focused on growing Pure Golf Apparel and reaching new heights in the golf apparel industry. With a commitment to quality, affordability, and style, the brothers are determined to make their mark and inspire others to pursue their passions. Despite the challenges and uncertainties that come with starting a business, Will and Ian remain optimistic and determined to succeed. The journey of Pure Golf Apparel is a testament to the power of hard work, dedication, and a shared vision for success.
