PGA of America Appoints Terry Clark as New CEO: A New Era in Golf Leadership
On March 2, 2024, the PGA of America will welcome its new Chief Executive Officer, Terry Clark, following the resignation of Derek Sprague. This change in leadership comes at a pivotal moment for the organization, which has recently faced challenges and criticism. With Clark’s extensive background in both the corporate and nonprofit sectors, he is poised to reshape the future of the PGA and elevate the game of golf in America.
The Transition in Leadership
Derek Sprague, who had helmed the PGA of America since January, stepped down from his position to spend more quality time with his family. His resignation prompted the board’s swift actions to find a suitable successor—a role that Terry Clark is more than ready to fill. Clark’s appointment comes as a breath of fresh air, promising new initiatives and a renewed focus on community engagement among golf professionals.
Terry Clark’s Background and Experience
Before stepping into the role of CEO, Terry Clark was an independent director on the PGA of America’s board, a position he held since 2024. His impressive 20-year tenure at United Health Group culminated in his role as Chief Marketing Officer, where he demonstrated his ability to lead complex organizations and drive strategic initiatives. Clark has also contributed his expertise to various boards, including the YMCA and the Special Olympics, underscoring his commitment to community development.
A Vision for Golf’s Future
In a statement, Clark emphasized the significant role golf plays in shaping individuals and communities. He expressed his belief that the PGA of America is at the forefront of this impact. "Our PGA professionals are the trusted leaders who introduce and teach the game to new generations," Clark stated, reflecting on the organization’s mission. His vision aims to harness the strengths of PGA professionals to expand the game of golf, making it more accessible and inclusive.
Trust from the Board and the Community
Nathan Charnes, the current vice president and future president of the PGA of America, expressed his confidence in Clark, citing his long track record of strong judgment and leadership. Charnes attributed Clark’s understanding of the PGA’s strategic priorities to his active role as a board member. As he transitions into his new role, Clark will focus on fostering collaboration and accountability, crucial factors for advancing the PGA’s objectives.
Overcoming Past Challenges
Clark’s appointment comes during a transformative period for the PGA of America, especially in light of recent criticisms. The Ryder Cup held at Bethpage Black in 2025 faced public scrutiny due to the crowd’s behavior towards European players. This incident put the organization’s crisis management skills to the test. Moving forward, Clark’s leadership will be crucial in restoring public trust and improving the PGA’s reputation within the golfing community.
Upcoming PGA Events: A Test of Leadership
Following his appointment, Clark’s leadership will be tested soon, as the PGA of America prepares for two significant events: the PGA Championship in May at Aronimink outside Philadelphia and the KPMG Women’s PGA Championship in June at Hazeltine National. These events will not only showcase top golfing talent but also serve as a platform for Clark to implement positive changes by improving attendee experience and community interaction.
Innovative Approaches and Community Engagement
Clark advocates for utilizing innovative approaches to engage more people with golf. He hopes to foster relationships between professionals and communities, enhancing the overall experience for players and fans alike. This approach can help the PGA not only win back loyal supporters but also attract new ones, growing the game in a sustainable manner.
Empowering Golf Professionals
Under Clark’s leadership, empowering PGA Golf Professionals will be a top priority. He recognizes that these individuals serve as key influencers for the game’s growth, shaping public perception of golf. By supporting their development and profiling their successes, the PGA can lay the groundwork for a more vibrant and inclusive golfing community.
A Collaborative Future: Working with Stakeholders
Finally, Clark’s experience in building collaborative environments can facilitate stronger partnerships with various stakeholders, including golf clubs, sponsors, and local communities. By fostering these relationships, the PGA can create a more sustainable model for the future that prioritizes both business and social responsibility.
In conclusion, Terry Clark’s appointment as the new CEO of the PGA of America signifies a hopeful new chapter for professional golf. His comprehensive experience, combined with a vision centered on community impact and professional development, positions him well to navigate the challenges ahead. As the PGA prepares for a busy year of events, all eyes will be on Clark to see how he steers the organization toward a future filled with promise and growth for the game of golf in America.
