Topgolf has introduced a new golf club called ‘The Sure Thing’ to eliminate air shots and make the game easier and more enjoyable for players. This club is available in child and adult sizes for both right- and left-handers and can only be used at Topgolf venues worldwide. The Sure Thing is a result of collaboration with Callaway and features a super-sized face for easier ball contact, a shorter shaft for better control, and a loft set at 20° for higher ball flight.
According to Michael Angelides, Senior Director of Marketing at Topgolf, The Sure Thing is aimed at increasing the fun and playfulness of the game for players of all skill levels. The goal is to make golf more attractive and accessible to a wider audience by making the game easier and more enjoyable. The club is specifically designed with beginners in mind to provide them with a chance to experience the thrill of hitting the ball successfully, regardless of their experience level.
Topgolf encourages players to visit their nearest venue and try out The Sure Thing club to see the difference it can make in their game. The club is not available for sale and can only be used within the Topgolf facilities, which include locations in Chigwell, Watford, Addlestone, and Glasgow in the UK. By offering this unique club for exclusive use at their venues, Topgolf aims to enhance the overall experience of players and attract more people to the game of golf.
The launch of The Sure Thing is part of Topgolf’s commitment to making golf more accessible and enjoyable for everyone. By creating a club that is specifically tailored for beginners and players of all skill levels, Topgolf hopes to encourage more people to give the game a try and discover the fun and excitement it has to offer. The unique design of The Sure Thing club makes it easier for players to make contact with the ball and control their shots, ultimately leading to a more enjoyable and rewarding golfing experience.
Topgolf believes that adding more playfulness and enjoyment to the game is essential in attracting new players and keeping existing ones engaged. The launch of The Sure Thing is a step towards achieving this goal and encouraging more people to get involved in the sport. By providing a club that is specifically designed to make the game easier and more enjoyable, Topgolf is paving the way for a more inclusive and exciting golfing experience for players of all ages and skill levels.
