MASHIE Golf has recently announced an exciting new partnership with the premium lifestyle performance apparel brand TravisMathew. TravisMathew, headquartered in Huntington Beach, California, has become one of the most popular lifestyle clothing brands in the United States. The brand is known for its everyday lifestyle and performance apparel that prioritizes supreme comfort in every setting, whether on or off the golf course.
TravisMathew recently celebrated the grand opening of its first international store in St Andrews, Scotland, and this partnership with MASHIE Golf is part of their continued expansion into the European market. The brand’s blend of materials results in soft texture, lightweight feel, and subtle stretch for the ultimate style and comfort. TravisMathew’s EU Head of Marketing, Ben Howlett, expressed his excitement about the partnership and the opportunity to introduce the brand to new consumers across Europe.
For TravisMathew, the partnership with MASHIE Golf provides a platform to showcase their versatile apparel and encourage more people to get involved in the game of golf. The brand is proud to be working with MASHIE’s 11,000 members across the UK and Europe, as they continue to expand their reach in the market. Managing Director of MASHIE Golf, Nick Hovey, emphasized the values of excellence, creativity, and performance that both brands share, making TravisMathew an ideal partner for their events and activations over the next 12 months.
The MASHIE Members Club is an exclusive online golf club open to all amateur golfers who enjoy playing on some of the best courses in the UK. Members have access to a range of benefits, including exclusive events and discounts, making it a valuable community for golf enthusiasts. With the partnership with TravisMathew, members can look forward to exciting collaborations and opportunities to showcase the brand’s products.
TravisMathew’s commitment to providing quality apparel that blends style and performance aligns perfectly with MASHIE Golf’s mission to offer its members the best in golf-related products and experiences. Through this partnership, both brands aim to create a unique and engaging environment for golfers across Europe, showcasing the latest trends in golf fashion and equipment. The collaboration between MASHIE Golf and TravisMathew is set to enhance the golfing experience for members and elevate the brand’s presence in the European market.
