Bettinardi Golf Launches Redesigned BB Series with Innovative Technologies

Bettinardi Golf has officially unveiled the next evolution of its esteemed BB Series, introducing a fully redesigned lineup that showcases groundbreaking face-milling technology and refined shapes. For over two decades, the BB Series has stood as a cornerstone of Bettinardi’s milled putter offerings, and the 2026 release aims to enhance performance and aesthetic appeal significantly.

Bettinardi BB Putter BB 6.0

Key Features of the 2026 BB Series

The 2026 BB Series debuts several innovative features designed to improve your putting game:

• VDF (Variable Depth Flymill) Face Milling: A cutting-edge face milling technique engineered for optimal distance control.
• New Finish: Enhances the visual appeal while ensuring durability.
• Seven Updated Designs: A selection that includes both blades and mallets, seamlessly rolling the INOVAI and Studio Stock lines into one comprehensive family.

Bettinardi BB Putter BB-1

Evolution of Performance

The centerpiece of the updated BB Series is its revolutionary VDF Face Milling. Extensive testing with Quintic has unveiled that this technology reduces effective distance variation by approximately 30% and topspin variation by more than 40% when compared to traditional designs.

Benefits of VDF Face Milling:

• Consistent Roll Profile: Improves energy transfer across nine individual milling zones, promoting better roll characteristics.
• Reduced Speed Drop-off: Designed to minimize loss of speed on mis-hits, offering golfers greater control and consistency.

Bettinardi BB Putter BB 7.0

Refined Shaping

Every head shape has been meticulously updated, featuring cleaner lines and refined proportions, developed through extensive feedback from Bettinardi Tour staff. The redesign includes a blend of compact mallets and full-body mallets, all crafted to inspire confidence at address while maintaining the classic BB aesthetic.

Bettinardi BB Putter 8W

New Model Specifications

All BB Series models come equipped with top-notch components, ensuring quality and durability:

• Savannah Blue PVD Finish: A unique and resilient design aesthetic.
• Tour-grade Brushed Nickel Shaft: Enhances feel and stability during play.
• One-piece 303 Stainless Steel Construction: Milled in-house in Tinley Park, Illinois.

Bettinardi BB Putter

Expert Insights

“Our goal was to preserve the classic BB line’s essence—responsive feedback, traditional shapes, and unparalleled milling—while advancing technology to enhance performance,” stated Robert J. Bettinardi, Founder of Bettinardi Golf. “The new VDF Face represents a significant innovation.”

Sam Bettinardi, President of the company added, “This update is our most ambitious yet. By refining every shape through Tour feedback, we’ve produced a line that provides consistency and feel beneficial for all golfers.”

Pricing and Availability

• Pre-order Begins: January 20, 2026, at Bettinardi.com, Studio B Oak Brook, and authorized dealers.
• In-Store Availability (U.S.): Early February 2026 at Bettinardi.com, Studio B Oak Brook and authorized dealers.
• In-Store Availability (International): March 2026.
• Pricing: $495.

For golfers seeking consistency and cutting-edge technology, the 2026 BB Series from Bettinardi Golf promises to deliver a superior putting experience on the greens.