Seth Waugh, the CEO of the PGA of America, is stepping down after choosing not to renew his contract, which expires on June 30. A national search for a new CEO is currently underway, with internal and external candidates being considered. In the meantime, Chief Championships Officer Kerry Haigh will serve as interim CEO until a permanent replacement is found. Waugh expressed his satisfaction with the progress made during his tenure, stating that golf has never been more popular or widely appealing.
Waugh, who joined the PGA as CEO in 2018, aimed to make a difference and leave a positive impact on the organization. He oversaw the relocation of the PGA headquarters to a new campus in Frisco, Texas, which includes championship golf courses. Additionally, under his leadership, the PGA secured a lucrative 11-year TV deal with CBS and ESPN. Despite these accomplishments, Waugh believes his legacy will be defined by the well-being of the PGA members, rather than individual achievements like winning a Ryder Cup.
As a former CEO of Deutsche Bank Americas, Waugh has a background in working with the PGA Tour. He played a key role in creating the Deutsche Bank Championship in Boston, where he mentored now-PGA Tour Commissioner Jay Monahan. Ahead of the 106th PGA Championship, Waugh addressed concerns about the professional golf landscape, acknowledging the challenges posed by competing interests and the need for a comprehensive deal to benefit the entire industry.
Reflecting on his time at the helm of the PGA of America, Waugh emphasized the importance of collaboration and unity within the golf community. He expressed optimism about the future of the sport but acknowledged the complexities and pressures facing the PGA Tour and other stakeholders. Waugh’s departure from the organization marks the end of a chapter characterized by growth, innovation, and strategic partnerships that have elevated the profile of golf on a global scale.
In a statement, PGA of America President John Lindert commended Waugh for his leadership and contributions to the organization. Lindert praised Waugh for navigating difficult times and maintaining a strong partnership with PGA professionals. As the search for a new CEO continues, the PGA of America remains focused on upholding its mission to promote the growth and success of golf at all levels. The transition to new leadership presents an opportunity for fresh perspectives and strategic initiatives to further enhance the PGA’s impact in the industry.