PUMA Golf recently announced a collaboration with REALTREE to release a line of adventure-ready golf apparel, footwear, and accessories. This collection features the iconic REALTREE EDGE camo pattern, catering to golfers who love the outdoors and seek adventure. Chris MacNeill, PLM Apparel and Accessories at PUMA GOLF, expressed excitement about the partnership, highlighting the shared values of performance, style, and comfort between both brands.
The collaboration with REALTREE reflects a shared passion for the outdoors and the game of golf, as stated by Tyler Jordan, Vice President of REALTREE. The collection is designed to resonate with golfers who identify as outdoorsmen, showcasing their love for nature through their golf gear. The partnership aims to celebrate the outdoor adventures that golfers experience, highlighting the connection between golf and other outdoor activities, such as hiking, camping, hunting, and fishing.
The PUMA GOLF x REALTREE lineup includes a range of apparel and footwear, featuring items like camo polos, rain gear, hoodies, and shoes. The collection is set to launch on February 3, 2025, both at retail stores and online at pumagolf.com. With a focus on performance and style, the collaboration aims to provide golfers with high-quality gear that reflects their lifestyle and love for the outdoors.
In a separate announcement, adidas introduced the Adizero ZG golf footwear, emphasizing the importance of lightweight performance on the course. The new spikeless shoes are designed to enhance stability, traction, and comfort while combating foot fatigue. Masun Denison, Global Footwear Director at adidas Golf, highlighted the significance of foot health for golfers, noting the impact on performance and overall enjoyment of the round.
Adidas incorporated key technologies into the Adizero ZG footwear to improve efficiency and comfort. The lightweight SPIKEMORE outsole features undercut lugs for lateral stability and adaptive traction, while the midsole boasts LIGHTSTRIKE and LIGHTSTRIKE PRO cushioning for enhanced comfort. The Dynamic Motion design includes a DYNAMIC TORSION plate for rebound and arch support, promoting a smooth swing motion and reducing fatigue.
The waterproof upper of the Adizero ZG shoes features adidas’ premium SPRINTSKIN material for a lightweight and adaptive fit. The addition of a heel clip provides stability and lockdown feel, enhancing overall performance on the course. The collection includes both laced and BOA models for men and women, offering options for improved fit and performance with a customizable fit through the BOA Fit System.
As part of the Adizero ZG range, adidas also introduced a junior model inspired by the footwear, catering to young golfers. With a focus on innovation and technology, the Adizero ZG collection aims to provide golfers with a lightweight, comfortable, and performance-driven footwear option for their time on the course. Available in a variety of colorways, the collection is now available for purchase on adidas.com and through select retailers worldwide.