Reebok is making a comeback in the golf industry, and they have partnered with Bryson DeChambeau and his LIV Golf team, Crushers GC, to promote their new golf apparel and footwear. The new golf shoe, Nano Golf, is set to launch in March of 2025, with DeChambeau expected to tease its release during the LIV-PGA Tour “Showdown” match on December 17th at Shadow Creek. To announce the partnership, Reebok released a video on social media featuring DeChambeau driving golf balls through a wall of white cardboard, with the Reebok logo design revealed as he breaks through the cardboard.
DeChambeau, who recently won his second U.S. Open title, expressed excitement about the partnership with Reebok in a press release. He stated that he was proud to partner with Reebok to usher in the brand’s return to golf and align with their vision for the future of the sport. DeChambeau believes that Reebok’s legacy in disrupting sport culture makes them the perfect fit for Crushers GC and is excited to work together to elevate the sport of golf to new heights. The Crushers GC team, including DeChambeau, will be fully outfitted with Reebok apparel and footwear when the 2025 LIV season kicks off in early February in Saudi Arabia.
Kevin Cunningham, the Golf.com Editor, manages the content and newsletters for GOLF.com, reaching over 1.4 million subscribers each month. As the managing producer, Cunningham edits, writes, and publishes stories on GOLF.com, working with the tech team to develop new products and deliver engaging content to the audience. Reebok’s partnership with Bryson DeChambeau signifies a new chapter for the brand in the golf industry, as they aim to disrupt the sport culture and increase visibility of the game worldwide through this collaboration.
The partnership between Reebok and DeChambeau comes at a time when golf is experiencing a resurgence in popularity, with more players and fans joining the sport. Reebok’s new golf products, including the Nano Golf shoe, are expected to appeal to both professional and amateur golfers looking for high-quality apparel and footwear. The teaser video released by Reebok featuring DeChambeau driving golf balls showcases the brand’s innovative approach to marketing and their commitment to pushing the boundaries in the golf industry.
With DeChambeau as the face of Reebok’s new golf products, the brand is poised to make a significant impact in the market and attract a new generation of golfers. DeChambeau’s success on the course, coupled with his unique approach to the game, makes him a perfect ambassador for Reebok’s innovative and disruptive golf apparel and footwear. The partnership between Reebok and DeChambeau represents a strategic move by the brand to tap into the growing popularity of golf and solidify their presence in the industry.
As Reebok gears up to relaunch its golf line with DeChambeau, golf enthusiasts are eagerly awaiting the release of the new products and the impact they will have on the sport. DeChambeau’s influence and visibility in the golf world, combined with Reebok’s reputation for quality and innovation, position this partnership for success. The upcoming 2025 LIV Golf season will serve as the perfect platform for showcasing Reebok’s new golf apparel and footwear, as DeChambeau and Crushers GC take on the competition fully outfitted in Reebok gear.