In the world of golf gear, the question of “Who makes the best equipment?” is one that is often asked. However, the answer to this question is not as straightforward as it may seem. With so many different manufacturers producing high-quality gear, there is truly no clear-cut answer to this question. Each OEM is creating outstanding products, and the key is finding what works best for you and your golf swing. This sentiment is echoed by Johnny Wunder, GOLF’s new director of gear, who recently joined the team after four years at Callaway.
As Wunder tests gear from various manufacturers, he is quickly discovering just how good everything on the market truly is. In a recent episode of Fully Equipped, Wunder discussed his observations, highlighting the fact that every company has its own unique approach to creating fast and forgiving equipment. The separation between good and not-so-good gear is becoming increasingly blurred, with each brand excelling in different aspects. This means that picking the right gear is more challenging than ever before, as it ultimately comes down to personal preferences and what appeals to each individual player.
One of the key takeaways from Wunder’s testing experience is the overall improvement in quality across all OEMs. Unlike in the past, where certain brands may have excelled in specific areas while lacking in others, today’s manufacturers are producing top-of-the-line gear across the board. This means that players can confidently choose to play every club in their bag from a single brand without sacrificing performance. Whether it’s drivers, irons, wedges, or fairway woods, each OEM is creating high-quality products that cater to the needs of all types of players.
Wunder specifically mentioned his positive experience with Srixon’s ZXi irons, noting that they impressed him with their performance. This is a prime example of how even lesser-known brands are stepping up their game and delivering exceptional products that rival those of more established manufacturers. In the past, Wunder may not have been impressed by Srixon’s drivers, but his recent testing of the new ZXi driver has left him thoroughly impressed, highlighting the brand’s commitment to innovation and quality.
The evolution of golf gear is also evident in the advancements made by OEMs in terms of technology and design. Wunder emphasized the importance of finding gear that not only performs well but also appeals to the player visually. With so many options available on the market, players now have the luxury of choosing equipment that not only enhances their performance but also suits their personal preferences and aesthetic tastes. This level of customization and personalization was unheard of in the past, highlighting the progress that the golf industry has made in catering to the needs of players of all skill levels.
For those looking to explore the world of golf gear and experience the latest innovations firsthand, visiting the headquarters of top OEMs in Carlsbad is a must. This hub of golf technology and innovation offers players the opportunity to interact with top fitters and designers, gaining insights into the latest trends and advancements in equipment. By immersing themselves in the world of golf gear, players can gain a deeper understanding of the intricacies of club design and technology, ultimately helping them make more informed decisions when selecting equipment for their game.

