The WM Phoenix Open is gearing up to make changes for their 2025 event, focusing on improving the tournament infrastructure and flow for a better experience rather than increasing the size of the event. The organizers have announced various enhancements in response to the challenges faced in the 2024 edition, including bad weather and record crowds that overwhelmed the organizers. The Thunderbirds, who host the event, have collaborated with the PGA Tour, Scottsdale Police and Fire, and title sponsor WM to implement these changes and ensure the safety and enjoyment of all participants.
One of the main improvements for the 2025 Phoenix Open will be focused on enhancing the flow of foot traffic near the 16th hole and addressing safety concerns that arose in the previous year. This involves creating a new fan entrance near the 18th hole, expanding walkways between key holes, and repositioning food and alcohol vendors strategically throughout the course. These adjustments aim to provide better accessibility for fans to navigate the golf course and access popular viewing areas without facing congestion or safety hazards.
In addition to physical changes, the Phoenix Open will also transition to an all-digital ticketing system in 2025, replacing physical tickets with digital ones to streamline the process and improve crowd management. The move to digital ticketing will allow organizers to track the size and movement of crowds more effectively, which was a concern in the past due to unseasonable weather leading to overcrowding. By eliminating physical tickets and utilizing technology for ticket scanning, the organizers hope to enhance the overall fan experience and maintain better oversight of crowd control.
The Thunderbirds, who host the Phoenix Open each year, have expressed their commitment to reviewing and improving their policies for 2025 following the challenges faced in 2024, particularly regarding alcohol sales, tournament security, and ticketing issues. The aim is to ensure that the event maintains its reputation as the “Greatest Show on Turf” while addressing the issues that arose in the previous year, including an increase in arrests and hospitalizations. By implementing changes and refining their protocols, the organizers seek to create a safe and enjoyable environment for all participants, players, and spectators alike.
The Phoenix Open has earned a reputation as golf’s biggest party, attracting a large number of visitors during tournament week and evolving into a significant event in the golfing community. However, the recent challenges faced during the 2024 edition have prompted the organizers to adopt a new approach for the 2025 event, focusing on internal improvements rather than expanding the event further. The goal is to enhance the overall experience for fans, players, and everyone involved in the tournament while maintaining the unique spirit and energy that the Phoenix Open is known for.
As the countdown to the 2025 Phoenix Open begins, the organizers are dedicated to making significant changes that will address the issues faced in the previous year and create a better, more controlled environment for all participants. With a focus on infrastructure improvements, digital ticketing, and enhanced crowd management, the Phoenix Open aims to elevate the tournament experience and ensure that it continues to be a highlight on the golfing calendar. By prioritizing safety, accessibility, and overall fan satisfaction, the organizers are confident that the 2025 event will set a new standard for future editions of the Phoenix Open.
