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Alright, golfers, Tyler Reed here, Equipment Editor at The Daily Duffer. We’re diving into Titleist’s latest move: expanding their Alignment Integrated Marking (AIM) to four more golf ball models for 2026. Titleist’s philosophy is pretty clear: if it doesn’t genuinely aid performance, it doesn’t make it into their design. That’s a philosophy I can get behind, especially given how much marketing fluff we see in this industry. My job, as you know, is to cut through that fluff. I’ve spent countless hours in fitting bays, on launch monitors, and out on the course, testing just about every piece of equipment…

Stop second-guessing your yardage and start committing to every strike with a repeatable process for preparation and reflection. In the high-stakes world of professional golf, the difference between a champion and the rest of the field often lies in the "six inches between the ears." While fans marvel at 300-yard drives, the true science of

Laura Davies teamed up with John Daly in the JC Penney Classic at Innisbrook Resort’s Copperhead Course – the host of the Valspar Championship. John Daly was the longest hitter in the game for more than 15 years on the PGA Tour.

Playing golf in downpours or sunny conditions requires optimal protection to keep you dry, fresh, and sunburn-free. The correct apparel, gloves, and shoes are a good starting point, but I find umbrellas are vital golf accessories. Speaking of which, in this post, I review the best golf umbrella for 2025.